The design was inspired by the necessity to keep it simple.
The hanging being the very crucial element replaced the 'O' in the 'HOPE'
The reason was that no one would actually connect Hope with a hanging noose. The line 'I Dream of Hope' is positive while the hanging noose has a negative connotation.
But the film connects it in a way for the protagonist. For him, it is the only way to escape from reality or dream into the new world. It is designed in such a way that people connect to it once they see the film. The intention is to create an intrigue about what the film is about. I hope their questions are answered when they see the film and the equation n their mind completes it.
